The Story Behind the Swoon

On Karla’s last vision quest hiking through the hills of the east side, right before designing The Swoon Collection, she had a vivid inspiration:  A woman of the wilderness wearing strands of stones seeking enlightenment.  So KD focused on the strength granted by the illumination and how it transcends through natural healing properties.  She found an energy that had a powerful sense of femininity and grounding  which unfortunately tends to be sucked from our being with the daily grind of modern living.  It was realized that we must return back to calm from chaos as often as possible .  Each piece from this collection is a reminder of that.

The theme for KD’s newest assembly came about with intention of bringing about a enchanting affect by its admirers.  Swoon, as defined by the dictionary, is to lose consciousness or to enter a state of hysterical rapture and ecstasy; to become enraptured.  As such we teamed up with talented photographer Shayna Fontana and South African model Kate Mitchell to bring through a visual definition of our interpretation for the loookbook.  Setting the tone for the photo shoot was the location- a secret pocket of Griffith Park in Los Feliz where majestic mountains and shiny sunbursts served as the perfect backdrop.  The result is this sort of Fleetwood Mac aesthetic: soft, flowy, and easy going.  All throughout each image, jewelry is layered with purpose.  The stones used were chosen to attract and radiate light to the wearer, increasing the healing & energy potential.

We believe ‘the swoon’ is sure to get the law of attraction in motion….from a bewildered daze to a long lasting impression.


Here is a guide of the precious crystals incorporated this season:

Clear Quartz: known as the “master healer” and will amplify energy and thought.  It absorbs, stores, releases, and regulates energy .  It can also draw off negative energy of all kinds.

Iridescent Blue Grey Quartz: aka ‘Karmic stone’ is perfect for releasing blocked feelings. It is ideal for transition through difficult circumstances and attains more positive vibrations. Stones that have a more blue quality have a unique pure energy that gives off a cosmic alignment and attune to the surrounding bliss.

Jasper: brings renewal and strength, a powerful meditation stone that can tap into old wisdom. Said to help in loving oneself and being more empathetic while remaining objective and too emotionally connected.

Chalcedony: is the stone of good will and promotes brotherhood. Known for absorbing negative energy and promoting stability.

Drusy: positive impact on the wearer, calms and soothes a tensed mind making it stress free. Stabilizes the aura. This helps in clear, pragmatic and creative thinking.

Moonstone (tri-colored): used for calming of nervousness, to enhance intuition and clarity. A stone for “new beginnings”, inner growth and strength.  It soothes emotional instability and stress; it enhances intuition, promotes inspiration, success and good fortune in love and business matters.

Howlite: super-calming, it makes an excellent antidote to insomnia due to an overactive mind.  Also said to be used in absorbing your own anger – or another’s anger that is directed toward you. It helps to overcome critical or selfish behavior. Known to opens memories of previous times and lifetimes when placed on the third eye.

Black Spinel: aids clarity & good decision making.

Labradorite: useful companion through change, imparting strength and perseverance.  It balances and protects the aura, raises consciousness and grounds spiritual energies.  Excellent for strengthening intuition-promoting psychic abilities.  Powerful in revealing the truth behind illusions. Labradorite banishes fears and insecurities, and strengthens faith in the self and trust in the universe.

Calcite: a special stone that has been considered to be a protecting; grounding and centering; brings its properties of grounding and centering, to make it a stone of reconciliation. Calcite can ameliorate arguments in a relationship, and help maintain a practical balance between the people in the relationship. Also amplifies energy and prosperity.

Ruby Quartz: which aids in integrity, passion & protection.

Fluorite: cleansing quality, promoting truth and communication.  Cleanses and stabilizes the aura.  It absorbs and neutralizes negative energy and stress.  An excellent learning aid, Fluorite increases our powers of concentration, self-confidence and helps us in decision-making.  It encourages positivity, balances the energies, and improves balance and coordination, both physically and mentally.